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Jessica Pettengill is the P.S. ARTS Digital Content Manager and works to create brand identity and build awareness of the organization through social media, video content, and more. A big project goal since she started was to create a new video that showcases what P.S. ARTS does, learn more about this project in her blog post below.

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The work P.S. ARTS does is so varied and inspiring that it’s difficult to distill it all down into a two-minute video. When I started as P.S. ARTS’ Digital Content Manager, I wanted to create a brand video that really exemplified how vibrant and encompassing the organization’s community and work are.

P.S. ARTS CEO Dr. Kristen Paglia says in the video, “Kids are more. Their lives are more than what happens between 8 a.m. and 3 p.m. on a school day. Our programs are designed in such a way that we are helping whole schools, and therefor, whole communities embrace the vitality and urgency of children’s education.”

It’s this idea—arts education as a means to improve whole schools, communities, and lives—that rings true through everything P.S. ARTS does. This new brand video shows how the arts have inspired each individual, from the student to the parents, and from the administrators to the educators, and also how P.S. ARTS helps that inspiration and drive come to fruition for those who need it most.

As our tagline in the video says: equity through the arts takes all of us. We have the freedom to imagine. We have the power to create. We are P.S. ARTS.

Thanks Jessica! You can watch this and other P.S. ARTS videos here on the P.S. ARTS YouTube channel.



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